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META’s Llama AI model will not be Available in Europe for EU Regulation
Isabella V18 July 2024

 


Meta Blocks Release of New Llama Model in Europe Due to Regulatory Uncertainties

Key Points:

- Meta’s Decision: Meta has decided not to launch its next multimodal artificial intelligence model, Llama, in the European Union due to regulatory uncertainties.
- Background on Apple: Apple had also announced last month that it would not release its new AI capabilities in Europe, citing regulatory issues.
- Impact on Innovation: Meta’s decision means that European companies will not have access to the new multimodal AI models, even if released under an open license.
- Regulatory Context: The European Commission is facing challenges in regulating AI, with concerns about compliance with GDPR and other data protection laws.

Meta Postpones Launch of Llama3 in Europe.

Meta has decided not to launch its upcoming multimodal AI model, Llama, in the European Union due to the unpredictable nature of the European regulatory environment. This move follows a similar decision made by Apple last month, when it chose not to introduce its new AI capabilities in the region, also citing regulatory issues.

A Meta spokesperson told the Axios website that the company will release a multimodal Llama model in the coming months, but not in the EU. This new model, capable of processing video, audio, images and text, will be integrated into various products, including smartphones and Meta Ray-Ban smart glasses. However, the decision to hold back the launch in Europe means that local companies will not be able to take advantage of these technological advances.

Regulations in Europe, particularly impacted by GDPR and new proposed legislation such as the AI Act, are creating uncertainty for technology companies. The Irish Data Protection Commission did not respond to requests for comment, highlighting the current regulatory confusion.

Meta is not the only company to find the European regulatory landscape challenging. Recently, Google and Samsung were subject to antitrust investigations for integrating the Gemini AI engine into new Galaxy smartphones, demonstrating how Europe is intensifying its scrutiny of advanced technologies.

Regulatory challenges in Europe include compliance with the GDPR and the protection of personal data. The European Data Protection Supervisor (EDPS) has expressed concerns about coordination between the new proposed laws and the GDPR, highlighting gaps that could limit the protection of European citizens.

These regulatory uncertainties are leading large technology companies such as Meta and Apple to delay or change their plans to launch in Europe, potentially slowing the adoption of new technologies in the region.