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ARTIFICIAL INTELLIGENCE IN EVERYDAY LIFE : BENEFITS AND CHALLENGES

In our daily lives, Artificial Intelligence plays a key role, often without us realizing it.

Tools such as Google Translate to translate web pages, Google to search for information, Maps to plan trips, or facial recognition to unlock the phone are just some of the AI-based applications we routinely use.

Here are some specific examples of how AI permeates our daily activities:

- Personalized shopping : E-commerce sites use AI to analyze user preferences and offer personalized recommendations.

This allows brands to process large amounts of data to anticipate customer tastes and improve the shopping experience.

- Digital voice assistants : Present in many smartphones, these assistants enable voice searches and provide information through text-to-speech.

- Email and message composing : AI-based predictive text features make it easier to write messages, making the work of those who must communicate frequently via text more efficient

- Streaming services ; Platforms such as Netflix use AI to suggest content based on the user’s viewing history, enhancing the entertainment experience.

Also in the entertainment field, AI suggests music, movies and games based on our interests.

Communication has also been revolutionized with chatbots that answer customer questions and translation systems that break down language barriers.

However, this technological development also brings with it important ethical and social issues that must be addressed to ensure that the impact of AI is positive.

It is critical that governments, universities, research organizations, businesses and civil society work together to create and implement shared and effective rules for AI development.