ChatGPT Surpasses Instagram and TikTok as World’s Most Downloaded App in March | OpenAI Playground | OpenAI API | ChatGPT download | Turtles AI
ChatGPT Surpasses Instagram and TikTok as World’s Most Downloaded App in March
With 46 million downloads, OpenAI’s app takes the lead thanks to new creative features such as Ghibli-style image generation, surpassing the social media giants amidst records, viral trends and debates on copyright and AI
Isabella V12 April 2025
In March 2025, ChatGPT surpassed Instagram and TikTok to become the most downloaded non-gaming app globally, with 46 million downloads. The success is attributed to new creative features, such as Studio Ghibli-style image generation.
Key Points:
- ChatGPT had 46 million downloads in March 2025, surpassing Instagram and TikTok.
- The increase is due to new features, including Studio Ghibli-style image generation.
- OpenAI has faced criticism for copyright issues related to its use of protected art styles.
- Instagram remains the most popular app among U.S. teens, according to a Piper Sandler survey.
In March 2025, ChatGPT reached a significant milestone in the mobile application landscape, becoming the most downloaded non-gaming app globally. According to data provided by Appfigures, the application has totaled 46 million installs, surpassing giants such as Instagram and TikTok for the first time. This success was partly fueled by new features introduced by OpenAI, including the generation of Studio Ghibli-style images, which quickly captured the attention of users and spread virally on social media. However, this innovation raised concerns about copyright, leading OpenAI to implement restrictions on the use of protected artistic styles and to limit access to certain features. Despite these controversies, the app has continued to gain popularity, highlighting a growing tendency for users to identify the AI with the ChatGPT brand. At the same time, a survey conducted by Piper Sandler revealed that Instagram remains the most used app among US teenagers, with 87% using it monthly, followed by TikTok and Snapchat. This scenario highlights an evolving digital landscape, where user preferences and technological innovations continue to redefine the way we interact with mobile applications.
This development highlights the importance of monitoring the evolution of mobile applications and the implications of new technologies on daily use and current regulations.