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Grok, xAI’s Chatbot, Goes Free for All X Users
Free access to send 10 requests every 2 hours and analyze images, while xAI aims to compete with the big names in the AI ​​industry
Isabella V7 December 2024

 


 Grok, xAI’s AI assistant, becomes free for all X users, offering 10 prompts every 2 hours and 3 image analyses per day. Previously reserved for premium subscribers, the service expands to compete with leading chatbots.

Key points:

  • Grok is now accessible for free to all X users, without a Premium subscription.
  • Users can generate 10 prompts every 2 hours and analyze 3 images per day for free.
  • xAI recently raised $6 billion, reaching a total funding of $12 billion.
  • Grok could become available as a standalone app to broaden competition with ChatGPT, Claude and others.


The Grok AI assistant, developed by xAI and originally launched as an exclusive service for premium members of the X platform, is now accessible for free to all users. The decision represents a significant step toward democratizing AI on Elon Musk’s social network, allowing up to 10 requests every 2 hours and offering the ability to use image analysis capabilities, albeit limited to 3 daily uses. The free access model could represent a strategy aimed at competing with leading chatbots already deployed, including OpenAI’s ChatGPT, Google Gemini, Microsoft Copilot, and Anthropic’s Claude.

Previously, Grok was available exclusively to X Premium members, with a monthly subscription cost starting at $8, or an $84 annual option. This news follows the recent announcement that AI company xAI has raised $6 billion in a funding round, bringing the total to $12 billion. This substantial capital could be leveraged to further develop the technology offering, including the possible introduction of a dedicated stand-alone Grok app. Such a move would follow in the footsteps of major competitors, many of which already have standalone applications that facilitate direct access to their respective chatbots.

Initially launched as an “AI assistant with a touch of humor,” Grok has undergone significant evolution, including, for example, a text-to-image generation feature added last August. Although this feature has attracted interest, some images created by the system have been controversial, highlighting the risks associated with unregulated use of creative AI. Increasing Grok’s accessibility by offering it for free could be an attempt to broaden the user base, attracting an audience that might otherwise opt for established free alternatives.

A Wall Street Journal report also anticipated the possibility that xAI is considering launching a standalone app for Grok. Such an initiative could strengthen the chatbot’s presence in an increasingly competitive market characterized by continuous innovation by major players. The free release on X appears to represent only the first step in a broader strategy.

With this move, the conversational AI landscape will be enriched with one more player, aiming to challenge industry leaders by leveraging the social network’s vast audience.